# Walnut

> Walnut is a loyalty & marketing platform that helps brands build lasting customer relationships through smart segmentation, campaigns, digital coupons, mobile loyalty cards, and reseller tooling.

## Pages

- [Home](/): CRM, loyalty and marketing platform overview.
- [How it works](/how-it-works): End-to-end product walkthrough.
- [Pricing](/pricing): Plans, pricing and FAQ.
- [Contact](/contact): Get in touch with the Walnut team.
- [Blog](/blog): Articles on loyalty, retention and CRM strategy.
- [Reseller platform](/reseller-platform): Marketplace for reseller partners.

## Features

- [Punch cards](/features/stampcard): Digital punch cards for repeat customers.
- [Scratch cards](/features/scratchcard): Gamified scratch & win campaigns for lead generation.
- [Loyalty](/features/loyalty): Points, tiers and rewards for long-term retention.
- [Resellers](/features/resellers): Full lifecycle code reselling — order, distribute, invoice, reconcile.

## Optional

- [Terms](/terms)
- [Privacy](/privacy)
- [Security](/security)
- [Cookie policy](/cookie-policy)